BASF launches 100% Ethically & Sustainably sourced Natural Mica

With demand for sustainably sourced natural Mica soaring, BASF has launched Mearlmica FF, soft, creamy-textured performance mineral under the Colors & Effects brand. Formulators can use Mearlmica FF to create a neutral base for a wide range of colours in matte, shimmering and sparkling finishes. This talc-alternative product offers transparency and traceability in its back integrated supply chain and is a globally approved colour additive for use in all applications.

Diane Jansson, global business manager of Effect Pigments for Cosmetics, BASF Colors & Effects says. “At Colors & Effects, we’re proud to offer the personal care and colour cosmetics market with responsibly mined mica from our wholly-owned mine in the USA.”

“Our expertise has led to the development of a product with high slip and a matte appearance upon skin application,” commented Gabe Uzunian, head of development and expert services of Cosmetic Effect Pigments at BASF Colors & Effects. “Due to its low index of refraction, Mearlmica FF is ideally suited to perform as an optically neutral filler in formulations. In addition, the trace metal content of the mica is very low and is strictly monitored to ensure compliance with both regulatory and internal customer requirements.”

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