Godrej Consumer Products has announced the appointment of Tori Davis-Artis as its new Chief Commercial Officer for Hair Care, North America. In her role, Davis-Artis will lead the development and execution of commercial strategies, driving growth across diverse product portfolios, including Strength of Nature, which features brands such as African Pride, Just for Me, and Darling. 

With over 20 years of experience in the consumer goods industry, Davis-Artis previously held leadership positions at Procter & Gamble, where she spearheaded commercial and marketing strategies for brands like Olay, Old Spice, and Pantene. Most recently, she served as Chief Operating Officer at Walker & Company, overseeing commercial operations and product development.

Expressing enthusiasm for her new role, Davis-Artis stated, *”Joining Godrej to lead Strength of Nature Sales & Marketing feels like coming full circle. These brands have been a part of my life and my community for as long as I can remember. It’s an honor to now help shape their future.”* 

Godrej Consumer Products CEO Chitwan Singh welcomed Davis-Artis, highlighting her visionary leadership and commitment to innovation, which will further strengthen the company’s brand presence and customer engagement.