PUER presents Nature’s own formulations

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PUER is inspired by the concept of ‘Nature does it better’. With an intent to encourage adoption of natural and nature based products, the formulation for the range of products highlight the efficacy of powerful natural ingredients. This in turn, reiterates the brand’s ideology that effective products are not always a result of strong and complex chemicals.

The main difference between PUER LIQUID DETERGENT and other General liquid detergents is based on the following points:    

1. Composition PUER Liquid Detergent:  A natural-based formula designed for optimal performance and Patent from Govt of India. Patent no- 476770-. Removes over 100+ stubborn stains, Odors and brightens of the cloth skin tone in just 1 wash. does not contain LABSA, bleach or toxins making it safe for sensitive skin. Their pH level is usually neutral, which is safe for skin and the environment. 
General liquid detergents: Contains synthetic chemicals, such as LABSA (Linear Alkyl Benzene Sulfonic Acid), caustic and other artificial ingredients. Due to which there are some disadvantages like skin irritation, environmental impact, and the need for neutralization.

2. Effect on Skin                                                                                                                         
PUER LIQUID DETERGENT
: These are gentle on the skin and suitable for those with sensitive skin. They do not contain any harsh chemicals, which reduces the risk of allergies or irritation.                       
General liquid detergents: The chemicals present in them can cause skin damage, such as irritation, itching, or rashes. It can also make the skin dry if exposed for a long time

 3. Environmental Impact                                                                                                               
PUER LIQUID DETERGENT
: These are safe for the environment as they contain biodegradable (biologically decomposable) ingredients, which do not cause pollution in water sources or soil.  
General liquid detergents: Their ingredients can harm water sources and the environment as the chemicals present in them do not decompose biologically and can spread pollution by dissolving in water.  

4. Effect on Clothes                                                                                                                
PUER LIQUID DETERGENT: These keep clothes soft and safe, making them stay good for a long time. They also do not fade colors quickly and clothes do not wear out quickly.                                       
General liquid detergents: These can sometimes fade the color of clothes and weaken the fiber, causing clothes to wear out quickly. 

5. Uses:                                                                                                                                                
PUER LIQUID DETERGENT:
Use of PUER liquid detergent in washing machine: The use of PUER liquid detergent in washing machine is very common and it is a convenient way to wash clothes. It can be used in two types of washing machines: top load and front load washing machines.            
Washing ability: Liquid detergent dissolves quickly in water, making it work easily in washing machines. It is more effective on clothes and helps in cleaning deep stains. pH balance: Liquid detergents are usually at a normal or slightly neutral pH, which does not damage the fibres of clothes and keeps them soft. Softening agents: Some liquid detergents also contain fabric softeners, which act as softeners and prevent clothes from becoming stiff.                                                                                                 
1. Effective stain removal: Liquid detergents are more effective in removing especially deep stains or oil stains because it makes immediate contact and can dissolve easily and remove the stain.                                                           
2.Advantages of Pure Liquid Detergent: Quick dissolving: Liquid detergent dissolves quickly in water and helps in removing stains easily. Smart and convenient: Liquid detergents are simple to use and its flow is easy to control.

6. Stain Removal Power                                                                                                              
PUER LIQUID DETERGENT: These are effective in cleaning light/deep stains, which helps in removing stains effectively.                                                                                                                                   

7. Impact on Health                                                                                                            
PUER LIQUID DETERGENT: These do not contain any kind of harmful chemicals, making them safe for health, especially for families with small children or elderly members.                                             
General liquid detergents: These often contain dyes, fragrances and other chemical ingredients that can be harmful to health, especially when used excessively.                                                          

8. Cost:                                                                                                                                              
PUER LIQUID DETERGENT
: Natural detergents usually cost a little more because their ingredients are natural and organic, which is expensive.                                                                                        
General liquid detergents: These are usually cheaper because they use synthetic and low-cost ingredients.

Conclusion:                                                                                                     
PUER LIQUID DETERGENT is a very effective and useful product for washing machines and for general laundry. It is also less harmful to the environment and skin, It has high stain removal capabilities.

So, you should choose one based on your priorities (such as environmental safety, skin safety, or depth of cleaning).

Sheela Iyer

Author : Mr. Manoj Bebni

Quality Control Manager

Mcnroe Consumer Products Pvt Ltd

Sheela Iyer

Author : Mr. Manmohan Sharma

Head- R & D and Quality

Mcnroe Consumer Products Pvt Ltd

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