Symrise perfumers create ‘Hero’ to thank COVID first responders
Nineteen Symrise perfumers from around the globe, came together to create HERO- a unisex Eau de Cologne. Each perfumer added one sustainable ingredient to the aptly named fragrance which is created to pay a tribute to front line corona heroes. The fragrance interweaves ingredients from traditional eau de cologne and brings in contemporary notes like Ambrostar ( a Symrise captive), musk and vanilla. The result presents an invigorating and supportive fragrance that combines energy and comfort. The top note exudes a composition of Mandarin from Madagascar, bergamot with a boost of peppermint and ginger. The heart contains warm notes of Ambrette seeds, Orris and Rose. The base note gives the fragrance fullness and modernity with guaiac wood, sandalwood, Vetiver from Madagascar, cypress and renewable vanillin. The company has distributed ‘Hero’ among healthcare workers and the police in the US , Brazil , Dubai , France , China and Singapore and will be distributing it in other APAC countries as well.
Subscribe to our free newsletter to read the latest news and articles before they are published.