Marketing

L’Oréal is in talks to acquire a majority stake in Indian personal care startup Innovist, valuing the company at up to $450 million.

Laani raises ₹9.1 crore in pre-seed funding to build a high-performance personal care brand focused on science-backed formulations.

India’s largest retailer, Reliance Retail, has acquired beauty and wellness brand Pahadi Local. The move strengthens Reliance’s presence in India’s fast-growing natural personal care market.

India’s beauty and personal care (BPC) market is set to reach $40 billion by 2030. According to Redseer Strategy Consultants, this growth will make India the fourth-largest BPC market in the world.

The proposed India–US Free Trade Agreement (FTA) could significantly reshape India’s premium beauty market. If implemented, the agreement may reduce trade barriers and import duties.

Indian FMCG major Marico Limited has acquired a 75% equity stake in Vietnam-based Skinetiq JSC. The transaction was executed through its wholly owned subsidiary, Marico South-East Asia Corporation (MSEA).

Startup Nomi Beauty has filed a lawsuit against Estée Lauder Companies in Manhattan federal court. The company alleges that Estée Lauder misused its proprietary technology and forced the startup out of business.

Global beauty leader L’Oréal has unveiled plans to invest $383 million (over INR 35 billion) in a new global AI Technology Center in Hyderabad, India.